FAQ

What is Salt Road?

Salt Road is a technology company that has created a new kind of platform for connecting buyers and sellers. Salt Road is also a community of food producers in the Salt Road Food Hub production facility in Paterson NJ.

What is the Salt Road App?

The Salt Road app leverages the Salt Road platform to allow stores, brands, and consumers to connect. For example, the Salt App allows stores to offer reward cards and specials, and for brands to offer high value coupons.

What's so special about Salt Road?

For brands looking for distribution, the Salt Road platform is unique. Contact us for information about distribution in New York City.

For consumers, the Salt Road app is currently in testing with reward cards, but many more features leveraging the Salt Road platform will be available soon.

Why are my phone number and email address needed to create an account?

Stores and brands use Salt Road to offer special, high value coupons and deals. Some of these deals are limited to one per person, so the Salt Road app needs to be able to verify that only one account exists per phone number and email address.

Am I going to get bombarded with ads?

No. Salt Road doesn't share email addresses or phone numbers. You won't get any emails except optional news from Salt Road, and you won't be contacted by stores or brands except through the app.

There are no ads in the app, just offers and coupons.

Why is it called "Salt Road"?

"Salt Roads" were the original trade routes, bringing salt from the ocean inland. The Salt Road app aims to make a simple path for producers to connect to consumers through their local stores.

Who is "Salt Road"?

Salt Road is a New York City startup, founded by local food companies that wanted a better way to get new products in front of shoppers, and to get around the limitations of the current system of food distribution.